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A 20-Minute Weekly Store Review With Claude

By Savora Finance · Reviewed 2026-11-08

Export your numbers, ask better questions of them, and leave each week with two or three actions. Includes prompts you can copy.

Why a weekly review beats checking now and then

Most small store owners look at their numbers when they feel anxious or excited, which is when judgment is worst. A short, regular review gives you a calmer picture. You see whether sales are rising or falling, what is working and what is stuck, before small problems become big ones. A fixed 20 minutes once a week is enough.

The numbers worth tracking

• Revenue. Total sales for the week, compared with the week before.
• Orders. How many people bought.
• Average order value. Revenue divided by orders. Raising it, through bundles or a free-shipping threshold, increases profit without needing more visitors.
• Conversion rate. The share of visits that become orders. Low conversion with decent traffic points to a problem on the product page, the price or the checkout.
• Traffic sources. Where visitors come from: search, social, email, ads or direct.
• Slow stock. Products that have not sold for a set time.

Getting the data to Claude

There are two straightforward ways. First, export the reports you need from your Shopify admin as spreadsheets (CSV files) and upload them to a conversation. Second, if you have connected Claude to your store through a connector, you can ask questions directly, but check what the connector can access and what it is allowed to change. Either way, remove customer names, emails and addresses from anything you share, since you do not need them for this review.

A prompt you can copy

Here is last week's sales data for my online store [attach file].
1. Summarise revenue, orders and average order value, and compare with the previous week if that data is included.
2. List my five best-selling products and any product with no sales in the last 14 days.
3. Point out anything that looks unusual, and say what extra data would explain it.
4. Suggest three specific actions for next week, ranked by likely impact, and say how I would know if each worked.
Show your calculations. If the data is not enough to say, tell me instead of guessing.

What to do with the answers

Pick two or three actions, not ten. For a slow product, try a clearer photo or description, a small price change, a bundle with a best seller, or a modest discount if the margin allows. Check that any discount keeps you in profit with the pricing formula. For a low conversion rate, read your product page as a stranger would. Is the price clear? Are shipping time and returns easy to find? Is there anything a buyer would ask that the page does not answer? Write each action down, with the date, so that next week's review can check whether it worked.

Limits to keep in mind

• Small numbers mislead. With only a handful of orders a week, a swing of two orders looks like a large percentage change. Look at several weeks together.
• Correlation is not cause. A sales bump after you changed a photo may be due to something else, such as a holiday or a post that went around.
• Check the arithmetic. Assistants can make calculation mistakes. Spot-check totals against your Shopify reports.
• You decide. Treat suggestions as ideas to test, not instructions. Never let any tool change prices or run discounts without your approval.

Example week

Suppose a store had 24 orders and $1,260 in revenue last week. The average order value is $52.50. Three products have not sold in 14 days, and the best seller accounts for more than a third of the revenue. Useful actions might be: bundle a slow product with the best seller, rewrite two descriptions with better detail, and test a free-shipping threshold slightly above the average order value. These numbers are made up to illustrate the process. Yours will differ.

Frequently asked questions

Keep reading

• How to price your products
• What Shopify costs
• Product descriptions with Claude
• Start an online store

General information only, not financial advice.